A streamlined branding option to get you up and running with a clean, usable look.
Brand Kit Starter
A streamlined branding kit for small businesses that need a clean, professional visual identity—without the overwhelm.
What’s Included:
- Logo Design
- One logo concept (single visual direction)
- One primary logo (imagery + wordmark)
- One icon mark
- Primary logo delivered in full color, black, and white
- Icon delivered in full color only (derived from the primary logo)
- Color Palette
- Up to three brand colors
- HEX codes included
- Typography
- Primary font
- Secondary font
- Font names, sources, and intended use provided
- Brand Summary
- One short descriptive paragraph
- Written by Gracewell Studio based on your intake
- Descriptive only (not strategic or instructional)
- Brand Kit PDF
- 4–6 page reference document including:
- Brand overview
- Logos
- Color palette
- Typography
- File delivery notes
- 4–6 page reference document including:
- Revisions
- One round of revisions (refinement only)
Not Included:
- Multiple logo concepts
- Secondary or alternate logo layouts
- Logo usage rules or mockups
- Brand strategy, messaging, or voice development
- Social media or website templates
- Print-specific prep (CMYK, EPS)
- Editable or source files
- Unlimited revisions
The Brand Kit Starter focuses on creating a clean, professional visual identity for small businesses—without the overwhelm.
Timeline
Estimated timeline: 1–2 weeks
Timeline begins once:
Intake form is completed
Required information is received
Payment is made
Need more?
Add-ons are available and can be added at any point during the process.
Ready to Get Started?
Take the next step toward a clean, cohesive brand identity.
Branding is often the first step. A website is usually the next.
If a website is on your radar, our website packages are designed to work seamlessly with your branding kit—no extra guesswork required.
